From a Shenzhen factory floor to stages, studios, and street corners — here's why this brand is worth your attention.
Picture this: it’s Saturday morning at a weekend pasar. A guitarist sets up near the entrance and starts playing — no extension cord, no wall socket anywhere in sight. You glance around, half expecting a cable running somewhere. There isn’t one. That question — where is the power coming from? — is exactly the problem CoolMusic was built to solve.
And it’s a big part of why we brought them in.
Our roots run deep. Our founder learned the art of piano tuning and repair from his father, a skilled technician whose passion for precision and sound laid the foundation for what Emusic is today. That same care and dedication now guide everything we do, from curating our instruments to serving each visitor who walks through our doors.
CoolMusic Tech Co., Ltd was founded in 2007 in Shenzhen, China, and if that city name doesn’t immediately mean something to you, it should. Shenzhen isn’t just a manufacturing city. It’s arguably the hardware capital of the world.
Often called the “Silicon Valley of Hardware”, Shenzhen is one of the world’s most advanced hubs for electronics manufacturing and engineering. Companies like DJI and Huawei were built here. The city has steadily shifted from “Made in China” to “Designed in China” — and that evolution shows in the products coming out of it.
CoolMusic has spent nearly two decades growing within this environment — developing, manufacturing, and distributing amplifiers and musical instruments to markets around the world. They’re not a pop-up brand chasing a trend. They’ve been a consistent presence at the Guangzhou Music Show (one of Asia’s most significant music trade exhibitions), and their product line has steadily expanded from basic amps into a full ecosystem of musician-focused gear.
Most people who discover CoolMusic find them through their amplifiers — and that’s fair, because that’s where they shine. But the full picture is broader. CoolMusic’s global product catalogue spans:
It’s a brand that clearly thinks about the whole musician, not just one niche.
In Malaysia, we currently carry their amplifier lineup — which is, honestly, the strongest part of what they do. Here’s a look at what’s available through Emusic:
Compact practice amps to small-stage setups (10W–50W)
Portable bass combos suited for practice and small sessions
Compact practice amps to small-stage setups (10W–50W)
Portable bass combos suited for practice and small sessions
Versatile amps (20W–100W) with Bluetooth for playback and practice
High-powered (300W–400W) battery PA systems for events and full setups
Versatile amps (20W–100W) with Bluetooth for playback and practice
High-powered (300W–400W) battery PA systems for events and full setups
Prices range from around RM220 for the entry-level Unique-Mini all the way up to RM2,899 for the DK-400 — a 400W battery-powered multifunction system that can handle a full small band.
This is where CoolMusic genuinely stands apart. While most amplifiers tie you to a wall socket, a big chunk of the CoolMusic lineup runs on built-in rechargeable batteries — with runtime typically in the range of 6 to 8 hours, depending on volume.
For musicians, that freedom is practical in ways that matter:
Play anywhere without hunting for a power point
Garden parties, community events, pasar malam setups
Clean setup, no cable trail across the floor
Jamming at the park, at a friend's place, or anywhere without a fixed studio
Portable enough to bring to students, not just the studio
Play anywhere without hunting for a power point
Garden parties, community events, pasar malam setups
Clean setup, no cable trail across the floor
Jamming at the park, at a friend's place, or anywhere without a fixed studio
Portable enough to bring to students, not just the studio
We’ll be honest: CoolMusic isn’t a brand with decades of mythologised tone-chasing behind it, and we won’t pretend otherwise. What it is is a brand with a solid real-world reputation for doing exactly what it promises — delivering useful, versatile sound at a price that doesn’t require you to save for six months.
Feedback also points to responsive after-sales support — something that matters when you’re choosing a newer brand.
CoolMusic won’t replace a high-end boutique amp for the tone obsessives. But for the gigging musician who needs reliable, portable, versatile sound that fits a realistic budget? It’s a genuinely smart choice — and one that more Malaysian players are quietly exploring.
We carry most of the CoolMusic lineup across our showrooms in Puchong, Petaling Jaya, Kepong, and Johor Bahru. Not sure which model suits your setup? Drop us a message or visit a showroom — we’ll help you find the right fit!
Keep playing,
Emusic Instrument Sdn Bhd
